Globus Launches New Digital Tools For Advisors

Tour operator Globus has unveiled its new and improved digital asset management tool for advisors called “The Source.”

“One of the superpowers of Travel Advisors is their unparalleled powers of matching guests to the vacation of their dreams,” said Camille Olivere, chief sales officer for the Globus family of brands. “With an expansive update to ‘The Source’ – focused on functionality and efficiency – we’re ensuring they have everything they need to elevate their marketing and the guest experience while maximizing their profits.”

The Source has made several improvements for advisors, including streamlined navigation and quicker functionality.

“From best-in-class marketing tools to customizable assets that align with partner branding, ‘The Source’ equips Advisors to thrive in today’s fast-paced digital landscape, taking projects to a whole new, all ‘U’ level,” added Olivere. “Our goal is to help Advisors increase guest loyalty and their profits through improved conversion rates – all with the click of a few buttons.”

Globus oversees several entities in the travel sector, including Avalon Waterways.

Earlier this year, Globus introduced small-group Discovery tours.